Moss’s Booth & Party at EuroShop
We love to showcase product hits and have fun…and there were several hits within our booth at EuroShop! Topping it all – our eMotion animated lightbox canopy that was crisply and dynamically illuminated. Time and again, people came over to take video. Its bursts of light animated precisely through the engaging pattern of white lines above. It was an eye-catching spectacle and satisfied the zest in gathering inspiration that everyone at EuroShop was after. Global brands are continually pushing forward with their use of eMotion in new and different ways – like the Adidas NYC flagship store.
Our fabric lightbox featuring “day and night” printed visual effects showcased the dynamism our graphics can display along with superb quality. And throughout our booth we demonstrated our pioneering repositionable adhesive graphic solution – a printed fabric graphic on top of other printed fabric graphics – as well as over our bar counter and over different flooring surfaces. It’s a total game-changer for temporary and short-term graphics!
After reaching the halfway point of EuroShop – we figured it was time to party! Watch the party video!
About 70 VIPs were welcomed into our booth party for food, drinks, conversation, and entertainment. The feedback was amazing with this year’s party one for the books. We’ve got even more photos (epic dance moves) on our Instagram so you can see the party in full swing. We look forward to hosting you at the next party!
Hungry for more? Read about retail trends we observed and heard about in several presentations across EuroShop, and check our EuroShop presentation on how Moss makes the “Biggest Pictures in the World” with famed panorama artist Yadegar Asisi.